Jargon: Your Communications Worst Enemy - how can I recognise it, and let it go?
Those who use jargon often assume it will make them appear more authoritative Unfortunately - it does the opposite.
top of page
TIRED OF THE USUAL GENERIC
WRITING STRATEGIES?
DISCOVER THE PSYCHOLOGY-BACKED TECHNIQUES EVERY BUSINESS WRITER NEEDS TO KNOW
(Become a Better Business Writer and Out Smart Your Marketing Department)
Trends come and go but human nature stays the same.
Hi I'm Vivien and I'm a Word Nerd. I'm obsessed with the why and how our written communication can change behaviour.
Every Thursday treat your inbox to 1 refreshing B2B writing insight inspired by B2C copywriting and human nature curated into a 3 min read.
Discover Why Our Words Work — Read by 1123+ People who want to become Better Business Writers.
Plus you'll receive 5 Snackable emails with 11 Proven Copywriting Techniques that every B2B writer needs to know.
Join a Community of 1123+ thoughtful business leaders and communication professionals from:
.png)
.png)
WANNA READ A FEW ISSUES BEFORE YOU SIGN UP?
bottom of page