Tired of the Usual Boring,
Surface-Level Writing Advice that doesn't work on your B2B audience?
Write It So They
Can't Ignore It
(Become a sharper, more effective B2B Business Writer in 5 minutes a week)
Trends come and go but human nature stays the same.
Hey, I'm Vivien, an advocate for human-designed communication.
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You know the type that draws you in, holds you close, and makes you think, "Wow, I'm glad I didn't miss that."
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Get weekly tips, swipeable frameworks, and actionable examples your comms team will want to use.
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Plus, download your free micro book "8 Psychology Backed Human Designed Strategies that get read, not deleted"




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Just subscribed to your newsletter, the content you have created is excellent.
The way you explained in a simple short example is commendable

SUNITA B
Freelance Copywriter
India
You deserve the mention you’re killing it Vivien, your last newsletter on top 5 editing techniques was really good.
Highly recommend to anyone who wants to improve their writing.
Learning a lot.

TIPSLO H
Entrepreneur
I’ve come across your profile recently and ever since I just love reading your post and your newsletter.
The content you share is fantastic.
Thank you!

ALEXANDRA S
Content Strategy Manager
Ball, U.S.A
Honestly, I couldn't have found your content at a better time as I'm planning to dive into direct response copywriting.
Your website got me binge reading your useful tips.
Already subscribed to your NL.

KEVIN B
Senior Copywriter
Softlink Global
Mumbai, India
Just read the latest newsletter.
And must I say, loved the checklist, the explanations and examples.
Surely gonna use it next time

VALLABHI U
Web Content Writer
The Rogue Post
Hi Vivien! I just finished reading your long story short 8 steps for writing for your audience.
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It was great!
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It's given me something to think about. I'm trying to adopt that idea when writing. Just want to say you publish good stuff! =D

WILLIAM B
Email Copywriter
Singapore
I also just read your newsletter this morning.
I love it! I'll be using that as a guide for content ideas in the near future.

JEFF P
Email Marketer
U.S.A
Hi Vivien!
I wanted to say hi and let you know how much I enjoy your newsletter. I greatly appreciate your copywriting tips.
I especially enjoyed the story of taking the objects, creating stories for them, and then selling them for a much higher rate. Wow!
Thanks for your impressive work. It's always a joy to read.

JAY S
Copywriter
Utah, U.S.A
Dear Vivien,
Thank you so much for sharing such fantastic insights into improving one's writing skills.
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Loved your 12 strategies Swipe help file & the presentation graphics!
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Indeed, never realised how 'figures of speech' could be turned around to better one's writing!
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Look forward to more learning and applying the same to develop my writing further.

MADHAVI S
Corporate Trainer